Effects of Racial Congruence, "Likes", and Food Images in Social Media Ads on Adolescents' Caloric Intake - Study 3

NCT ID: NCT06969651

Last Updated: 2025-11-19

Study Results

Results pending

The study team has not published outcome measurements, participant flow, or safety data for this trial yet. Check back later for updates.

Basic Information

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Recruitment Status

RECRUITING

Clinical Phase

NA

Total Enrollment

480 participants

Study Classification

INTERVENTIONAL

Study Start Date

2025-04-30

Study Completion Date

2026-06-30

Brief Summary

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This is a randomized trial to to test the degree to which visual attention to unhealthy foods, racially congruent people, and/or "likes" in social media ads explains the relationship between ad exposure and calorie intake.

Detailed Description

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This is a randomized trial to to test the degree to which visual attention to unhealthy foods, racially congruent people, and/or "likes" in social media ads explains the relationship between ad exposure and calorie intake.

Conditions

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Calorie Consumption

Study Design

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Allocation Method

RANDOMIZED

Intervention Model

CROSSOVER

Within-Subjects Block Design
Primary Study Purpose

PREVENTION

Blinding Strategy

DOUBLE

Participants Investigators

Study Groups

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Block 1: Black-Food

Exposure to ads with a Black person featuring a food product

Group Type EXPERIMENTAL

Black-Food

Intervention Type BEHAVIORAL

Ads featuring a Black person with a food product

Block 2: White-Food

Exposure to ads with a White person featuring a food product

Group Type EXPERIMENTAL

White-Food

Intervention Type BEHAVIORAL

Ads featuring a White person with a food product

Block 3: Black-Non Food

Exposure to ads with a Black person featuring a non-food product

Group Type EXPERIMENTAL

Black-Non Food

Intervention Type BEHAVIORAL

Ads featuring a Black person with a non-food product

Block 4: White-Non Food

Exposure to ads with a White person featuring a non-food product

Group Type EXPERIMENTAL

White-Non Food

Intervention Type BEHAVIORAL

Ads featuring a White person with a non-food product

Block 5: Food-Many Likes

Exposure to ads with many "likes" featuring a food product

Group Type EXPERIMENTAL

Food-Many Likes

Intervention Type BEHAVIORAL

Ads with Many "likes" featuring a food product

Block 6: Non Food-Many Likes

Exposure to ads with many "likes" featuring a non-food product

Group Type EXPERIMENTAL

Non Food-Many Likes

Intervention Type BEHAVIORAL

Ads with Many "likes" featuring a non-food product

Block 7: Food-Few Likes

Exposure to ads with few "likes" featuring a food product

Group Type EXPERIMENTAL

Food-Few Likes

Intervention Type BEHAVIORAL

Ads with Few "likes" featuring a food product

Block 8: Non Food-Few Likes

Exposure to ads with few "likes" featuring a non-food product

Group Type EXPERIMENTAL

Non Food-Few

Intervention Type BEHAVIORAL

Ads with Few "likes" featuring a non-food product

Interventions

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Black-Food

Ads featuring a Black person with a food product

Intervention Type BEHAVIORAL

White-Food

Ads featuring a White person with a food product

Intervention Type BEHAVIORAL

Black-Non Food

Ads featuring a Black person with a non-food product

Intervention Type BEHAVIORAL

White-Non Food

Ads featuring a White person with a non-food product

Intervention Type BEHAVIORAL

Food-Many Likes

Ads with Many "likes" featuring a food product

Intervention Type BEHAVIORAL

Non Food-Many Likes

Ads with Many "likes" featuring a non-food product

Intervention Type BEHAVIORAL

Food-Few Likes

Ads with Few "likes" featuring a food product

Intervention Type BEHAVIORAL

Non Food-Few

Ads with Few "likes" featuring a non-food product

Intervention Type BEHAVIORAL

Eligibility Criteria

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Inclusion Criteria

* adolescent (13-17 years of age) who identifies as only non-Latino White or only Black/African American; who logs into Instagram once daily; who can read and speak English

Exclusion Criteria

* \- participants who do not meet all criteria described above
Minimum Eligible Age

13 Years

Maximum Eligible Age

17 Years

Eligible Sex

ALL

Accepts Healthy Volunteers

Yes

Sponsors

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National Institutes of Health (NIH)

NIH

Sponsor Role collaborator

National Cancer Institute (NCI)

NIH

Sponsor Role collaborator

New York University

OTHER

Sponsor Role collaborator

NYU Langone Health

OTHER

Sponsor Role lead

Responsible Party

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Responsibility Role SPONSOR

Principal Investigators

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Marie A. Bragg, PhD

Role: PRINCIPAL_INVESTIGATOR

NYU Langone Health

Locations

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NYU Langone Health

New York, New York, United States

Site Status RECRUITING

Countries

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United States

Central Contacts

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Program Manager

Role: CONTACT

6465013880

Zora Hall

Role: CONTACT

Facility Contacts

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Program Manager

Role: primary

646-501-3394

Other Identifiers

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R01CA248441

Identifier Type: NIH

Identifier Source: secondary_id

View Link

20-01796-3

Identifier Type: -

Identifier Source: org_study_id

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