Pricing Interventions Based on Energy Content in Restaurants

NCT ID: NCT05818345

Last Updated: 2023-07-21

Study Results

Results pending

The study team has not published outcome measurements, participant flow, or safety data for this trial yet. Check back later for updates.

Basic Information

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Recruitment Status

TERMINATED

Clinical Phase

NA

Total Enrollment

100 participants

Study Classification

INTERVENTIONAL

Study Start Date

2023-03-27

Study Completion Date

2023-07-01

Brief Summary

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The goal of this clinical trial is to examine the impact of price decreases based on energy content in a full-service restaurant on immediate dietary consumption (in terms of kilocalories (kcals), sugar, fat, and salt intake) and dietary consumption the rest of the day following the intervention; and whether the intervention effects differ based on socioeconomic position (SEP).

Participants will be asked to visit the restaurant twice. At visit 1, participants will receive a control study menu with the existing pricing structure of the restaurant. At visit 2, participants will receive the same study menu with the pricing intervention introduced.

For comparative purposes a smaller subgroup of participants will receive the control menu at both visit 1 and 2 to allow the researchers to estimate whether any pre-post changes occur in the absence of a pricing intervention (and whether change differs by SEP).

Detailed Description

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Conditions

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Obesity Healthy Diet Eating Behavior

Study Design

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Allocation Method

RANDOMIZED

Intervention Model

CROSSOVER

Primary Study Purpose

PREVENTION

Blinding Strategy

SINGLE

Participants

Study Groups

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Control

Participants will receive a standard menu with the existing pricing structure of the restaurant

Group Type NO_INTERVENTION

No interventions assigned to this group

Pricing Intervention

Participants will receive a menu where lower kcal dishes are discounted by 30%

Group Type EXPERIMENTAL

Pricing intervention

Intervention Type BEHAVIORAL

Participants will be provided with a menu with manipulated prices for products with lower kilocalories

Interventions

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Pricing intervention

Participants will be provided with a menu with manipulated prices for products with lower kilocalories

Intervention Type BEHAVIORAL

Eligibility Criteria

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Inclusion Criteria

* UK resident, aged 18 and older, fluent in English, have an out-of-home meal at least once a month and have no dietary allergies
Minimum Eligible Age

18 Years

Eligible Sex

ALL

Accepts Healthy Volunteers

Yes

Sponsors

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European Research Council

OTHER

Sponsor Role collaborator

University of Liverpool

OTHER

Sponsor Role lead

Responsible Party

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Eric Robinson

Professor

Responsibility Role PRINCIPAL_INVESTIGATOR

Locations

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University of Liverpool

Liverpool, Merseyside, United Kingdom

Site Status

University of Liverpool

Liverpool, , United Kingdom

Site Status

Countries

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United Kingdom

Other Identifiers

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Restaurant Study

Identifier Type: -

Identifier Source: org_study_id

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