Adolescent Depression: Video Ads on Instagram

NCT ID: NCT05755165

Last Updated: 2024-11-08

Study Results

Results pending

The study team has not published outcome measurements, participant flow, or safety data for this trial yet. Check back later for updates.

Basic Information

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Recruitment Status

COMPLETED

Clinical Phase

NA

Total Enrollment

1235 participants

Study Classification

INTERVENTIONAL

Study Start Date

2024-08-01

Study Completion Date

2024-09-01

Brief Summary

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The purposes of this study are to test among adolescent viewers the utility of different types of selfie short video-based messaging to:

1. Reduce stigma and self-stigma related to depression, and
2. Increase treatment-seeking intentions.

Detailed Description

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Intervention videos will each be self-recorded videos (of \~90-second duration) featuring the same underage professional (ages 16) acting as simulated participant. The investigators will post three brief videos ('video Ads') to achieve similar exposure among Instagram users, 14-18-year-old. The videos are: (a) depression video; (b) depression video adjusted to race experiences, and (c) control videos. All videos will feature by the same Black adolescent girl.

The investigators intend to assign \~10,000 individuals aged 14-18 in a randomized way, in equal proportions, and stratified by sex and race, to view one of the three videos.

Outcomes will include:

1. Primary outcome: engagement (a composite of likes, shares, comments, and views)
2. Secondary outcome: clicks on a designated link at the end of the video ad.

Conditions

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Depression Stigmatization

Study Design

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Allocation Method

RANDOMIZED

Intervention Model

PARALLEL

Primary Study Purpose

PREVENTION

Blinding Strategy

SINGLE

Investigators

Study Groups

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Depression

Adolescent depression

Group Type ACTIVE_COMPARATOR

Depression

Intervention Type BEHAVIORAL

\~90-second selfie video of an adolescent discussing her history of depression, treatment, and recovery

Depression, adjusted

Adolescent depression, impacted by racism

Group Type ACTIVE_COMPARATOR

Depression, adjusted

Intervention Type BEHAVIORAL

\~90-second selfie video of an adolescent discussing her history of depression, treatment, and recovery - and including explicit reference to the role of anti-Black racism as a contributing factor

Control

Control condition

Group Type ACTIVE_COMPARATOR

Control

Intervention Type BEHAVIORAL

\~90-second selfie video of an adolescent discussing everyday activities and interests, with no reference to depression or racism.

Interventions

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Depression

\~90-second selfie video of an adolescent discussing her history of depression, treatment, and recovery

Intervention Type BEHAVIORAL

Depression, adjusted

\~90-second selfie video of an adolescent discussing her history of depression, treatment, and recovery - and including explicit reference to the role of anti-Black racism as a contributing factor

Intervention Type BEHAVIORAL

Control

\~90-second selfie video of an adolescent discussing everyday activities and interests, with no reference to depression or racism.

Intervention Type BEHAVIORAL

Eligibility Criteria

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Inclusion Criteria

* English-speaking
* Living in the US
* Ages 14 - 18

Exclusion Criteria

* None
Minimum Eligible Age

14 Years

Maximum Eligible Age

18 Years

Eligible Sex

ALL

Accepts Healthy Volunteers

Yes

Sponsors

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Yale University

OTHER

Sponsor Role lead

Responsible Party

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Responsibility Role SPONSOR

Locations

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Yale Child Center

New Haven, Connecticut, United States

Site Status

Yale Child Study Center

New Haven, Connecticut, United States

Site Status

Countries

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United States

References

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Martin A, Calhoun A, Paez J, Amsalem D. Destigmatizing perceptions about Black adolescent depression: randomized controlled trial of brief social contact-based video interventions. J Child Psychol Psychiatry. 2022 Nov;63(11):1270-1278. doi: 10.1111/jcpp.13570. Epub 2022 Jan 23.

Reference Type BACKGROUND
PMID: 35066880 (View on PubMed)

Amsalem D, Martin A. Reducing depression-related stigma and increasing treatment seeking among adolescents: randomized controlled trial of a brief video intervention. J Child Psychol Psychiatry. 2022 Feb;63(2):210-217. doi: 10.1111/jcpp.13427. Epub 2021 Apr 6.

Reference Type BACKGROUND
PMID: 33821507 (View on PubMed)

Amsalem D, Halloran J, Penque B, Celentano J, Martin A. Effect of a Brief Social Contact Video on Transphobia and Depression-Related Stigma Among Adolescents: A Randomized Clinical Trial. JAMA Netw Open. 2022 Feb 1;5(2):e220376. doi: 10.1001/jamanetworkopen.2022.0376.

Reference Type BACKGROUND
PMID: 35212749 (View on PubMed)

Other Identifiers

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No NIH funding

Identifier Type: OTHER

Identifier Source: secondary_id

2000028980_e

Identifier Type: -

Identifier Source: org_study_id

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