A Social Media Personalized Normative Feedback Intervention for Heavy Drinking College Students

NCT ID: NCT05608109

Last Updated: 2025-02-03

Study Results

Results pending

The study team has not published outcome measurements, participant flow, or safety data for this trial yet. Check back later for updates.

Basic Information

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Recruitment Status

COMPLETED

Clinical Phase

NA

Total Enrollment

401 participants

Study Classification

INTERVENTIONAL

Study Start Date

2022-01-09

Study Completion Date

2024-12-28

Brief Summary

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This study seeks to evaluate the unique and synergistic efficacy of social media-specific personalized normative feedback targeting the reduction of alcohol use among heavy-drinking college students who post alcohol-related content on social media.

Hypothesis: Alcohol personalized normative feedback, social media-specific personalized normative feedback, and the Alcohol personalized normative feedback+ social media-specific personalized normative feedback conditions will be more effective in reducing drinking than the attention control condition.

Detailed Description

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Conditions

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Alcohol Consumption

Study Design

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Allocation Method

RANDOMIZED

Intervention Model

PARALLEL

Primary Study Purpose

TREATMENT

Blinding Strategy

NONE

Study Groups

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Alcohol personalized normative feedback (APNF)

Participants will receive feedback about their consumption, what they think the average student at their university drinks, and actual drinking statistics at their university.

Participants in this condition will participate in a baseline survey and afterwards will receive the feedback intervention. They will then complete follow-up surveys at 3-months and 6-months.

Group Type EXPERIMENTAL

Alcohol personalized normative feedback (APNF)

Intervention Type BEHAVIORAL

Participants will receive individualized feedback based upon their survey responses. Feedback regarding participant's drinking compared to other same-university students will include: (a) drinking days per week, (b) average drinks per occasion, (c) drinks per week, and (d) drinking percentile rank.

Social media personalized normative feedback (SMPNF)

Participants will receive feedback about their consumption and alcohol related consumption posts, what they think the average student at their university drinks, and actual drinking statistics at their university.

Participants in this condition will participate in a baseline survey and afterwards will receive the feedback intervention. They will then complete follow-up surveys at 3-months and 6-months.

Group Type EXPERIMENTAL

Social media personalized normative feedback (SMPNF)

Intervention Type BEHAVIORAL

Participants will receive individualized feedback based upon their survey responses. Feedback regarding participant's alcohol related content posts on social media and drinking compared to other same-university students will include: (a) alcohol related posting days per week, (b) average alcohol related posting per week, (c) posting percentile rank, (d) drinking days per week, (e) average drinks per week, and (f) drinking percentile rank.

Alcohol and social media personalized normative feedback (APNF + SMPNF)

Participants will go through the alcohol personalized normative feedback process and the social media personalized normative feedback.

Participants in this condition will participate in a baseline survey and afterwards will receive the feedback intervention. They will then complete follow-up surveys at 3-months and 6-months.

Group Type EXPERIMENTAL

Alcohol personalized normative feedback (APNF)

Intervention Type BEHAVIORAL

Participants will receive individualized feedback based upon their survey responses. Feedback regarding participant's drinking compared to other same-university students will include: (a) drinking days per week, (b) average drinks per occasion, (c) drinks per week, and (d) drinking percentile rank.

Social media personalized normative feedback (SMPNF)

Intervention Type BEHAVIORAL

Participants will receive individualized feedback based upon their survey responses. Feedback regarding participant's alcohol related content posts on social media and drinking compared to other same-university students will include: (a) alcohol related posting days per week, (b) average alcohol related posting per week, (c) posting percentile rank, (d) drinking days per week, (e) average drinks per week, and (f) drinking percentile rank.

Attention control

Participants will receive feedback about their consumption of desserts, what they think their peers consume, and actual dessert consumption statistics are for individuals in their age group in the United States.

Participants in this condition will participate in a baseline survey/feedback intervention. They will then complete follow-up surveys and feedback interventions at 3-months and 6-months.

Group Type NO_INTERVENTION

No interventions assigned to this group

Interventions

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Alcohol personalized normative feedback (APNF)

Participants will receive individualized feedback based upon their survey responses. Feedback regarding participant's drinking compared to other same-university students will include: (a) drinking days per week, (b) average drinks per occasion, (c) drinks per week, and (d) drinking percentile rank.

Intervention Type BEHAVIORAL

Social media personalized normative feedback (SMPNF)

Participants will receive individualized feedback based upon their survey responses. Feedback regarding participant's alcohol related content posts on social media and drinking compared to other same-university students will include: (a) alcohol related posting days per week, (b) average alcohol related posting per week, (c) posting percentile rank, (d) drinking days per week, (e) average drinks per week, and (f) drinking percentile rank.

Intervention Type BEHAVIORAL

Eligibility Criteria

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Inclusion Criteria

* College students recruited across three universities: Duquesne University, Miami University, and University of Houston (DU, MU, UH)
* Undergraduate college students 18 to 26 years old
* Meet heavy drinking (4+ drinks in one sitting for individuals assigned female at birth, 5+ drinks in one sitting for individuals assigned male at birth in the past month) and ARC (alcohol-related content) posting criteria (2+ ARC posts in the last 30 days for individuals assigned female at birth, 1+ for individuals assigned male at birth, on either Facebook, Instagram, Snapchat, Twitter, or TikTok)

Exclusion Criteria

* Pregnant or of another protected population
Minimum Eligible Age

18 Years

Maximum Eligible Age

26 Years

Eligible Sex

ALL

Accepts Healthy Volunteers

Yes

Sponsors

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National Institute on Alcohol Abuse and Alcoholism (NIAAA)

NIH

Sponsor Role collaborator

Duquesne University

OTHER

Sponsor Role lead

Responsible Party

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Responsibility Role SPONSOR

Principal Investigators

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Mai-Ly N Steers, PhD

Role: PRINCIPAL_INVESTIGATOR

Duquesne University

Locations

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Miami University

Oxford, Ohio, United States

Site Status

University of Houston

Houston, Pennsylvania, United States

Site Status

Duquesne University

Pittsburgh, Pennsylvania, United States

Site Status

Countries

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United States

References

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Related Links

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https://wwwn.cdc.gov/Nchs/Nhanes/Search/DataPage.aspx?Component=Dietary&Cycle=2009-2010.

National Health and Nutrition Examination Survey Questionnaire

Other Identifiers

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R00AA025394

Identifier Type: NIH

Identifier Source: secondary_id

View Link

2022/05/12

Identifier Type: -

Identifier Source: org_study_id

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