Testing Different Anti-smoking Messages Among Chinese Young Adult Smokers and Nonsmokers
NCT ID: NCT06730646
Last Updated: 2025-10-14
Study Results
The study team has not published outcome measurements, participant flow, or safety data for this trial yet. Check back later for updates.
Basic Information
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COMPLETED
NA
1541 participants
INTERVENTIONAL
2025-09-01
2025-10-01
Brief Summary
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Detailed Description
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The study will be conducted through a self-administered, web-assisted online survey software. Participants will be asked to consent to participate in this study via a consent form presented at the beginning of the survey. Consented participants will be randomized to one of six conditions (each represents a level of the independent variable: anti-smoking message theme): 1) Health effects 2) Tobacco industry manipulation 3) Mental health 4) Secondhand smoke 5) Social acceptability 6) Control messages with no cigarette-related content.
The study has two sessions. In session 1, participants will complete a 20-minute survey. The survey will begin with questions assessing demographic characteristics. Then participants will be shown intervention or control messages (watch three 30-second video in each condition), and beliefs and future intention to smoke cigarettes will be assessed.
Two weeks after session 1, participants will be asked to complete a 5-minute survey in session 2 of the study. The survey will measure participants' recall of the messages and smoking behaviors in the past two weeks after message exposure.
Conditions
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Study Design
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RANDOMIZED
PARALLEL
PREVENTION
SINGLE
Study Groups
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Health effects
Participants will receive messages with information about smoking-related diseases.
Health effects
Participants in this arm will watch 3 short videos about the smoking-related diseases during the survey data collection.
Tobacco industry manipulation
Participants will receive messages with information about how the tobacco industry uses targeted marketing and manipulative tactics aimed at youth and young adults.
Tobacco industry manipulation
Participants in this arm will watch 3 short videos about how the tobacco industry uses targeted marketing and manipulative tactics aimed at youth and young adults during the survey data collection.
Secondhand smoke
Participants will receive messages with information about secondhand smoke exposure.
Secondhand smoke
Participants in this arm will watch 3 short videos about the risks of secondhand smoke exposure during the survey data collection.
Mental Health
Participants will receive messages with information about the effects of smoking on mental health.
Mentral health
Participants in this arm will watch 3 short videos about the effects of smoking on mental health during the survey data collection.
Social acceptability
Participants will receive messages that portray smoking as socially unacceptable in China.
Social acceptability
Participants in this arm will watch 3 short videos about how smoking is socially unacceptable in China during the survey data collection.
Control
Participants will receive messages about bottled water which should have no impact on the outcomes of interest.
Control
Participants in this arm will watch 3 short videos about drinking bottled water during the survey data collection. These messages display specific water products and describe hydration as a healthy activity.
Interventions
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Health effects
Participants in this arm will watch 3 short videos about the smoking-related diseases during the survey data collection.
Tobacco industry manipulation
Participants in this arm will watch 3 short videos about how the tobacco industry uses targeted marketing and manipulative tactics aimed at youth and young adults during the survey data collection.
Secondhand smoke
Participants in this arm will watch 3 short videos about the risks of secondhand smoke exposure during the survey data collection.
Mentral health
Participants in this arm will watch 3 short videos about the effects of smoking on mental health during the survey data collection.
Social acceptability
Participants in this arm will watch 3 short videos about how smoking is socially unacceptable in China during the survey data collection.
Control
Participants in this arm will watch 3 short videos about drinking bottled water during the survey data collection. These messages display specific water products and describe hydration as a healthy activity.
Eligibility Criteria
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Inclusion Criteria
* Current residency in China
* Current smokers - having smoked at least 100 cigarettes in a lifetime and currently smoking every day or some days
* Nonsmokers - having not smoked 100 cigarettes in a lifetime and do not currently smoke cigarettes
* Can to read, speak, and understand Mandarin Chinese
Exclusion Criteria
18 Years
25 Years
ALL
Yes
Sponsors
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Georgia State University
OTHER
Responsible Party
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Di Pei
Postdoctoral Research Associate
Locations
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Georgia State university
Atlanta, Georgia, United States
Online
Shanghai, Shanghai Municipality, China
Countries
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Other Identifiers
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H24245
Identifier Type: -
Identifier Source: org_study_id
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