Trial on the Effect of E-cigarette Advertising on Cigarette Perceptions in Adolescents

NCT ID: NCT03786042

Last Updated: 2025-09-26

Study Results

Results available

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Basic Information

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Recruitment Status

COMPLETED

Clinical Phase

NA

Total Enrollment

139 participants

Study Classification

INTERVENTIONAL

Study Start Date

2019-02-04

Study Completion Date

2021-12-09

Brief Summary

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This research aims to investigate how exposure to advertising for Electronic Nicotine Delivery Systems (commonly called e-cigarettes) may lead to combustible smoking initiation in adolescents.

Detailed Description

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\[3/14/2020\]: Study recruitment temporarily halted due to the COVID-19 pandemic

Conditions

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Attentional Bias Smoking Cues Positive Perceptions About Cigarette Smoking Social Norms Smoking Susceptibility

Study Design

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Allocation Method

RANDOMIZED

Intervention Model

FACTORIAL

Primary Study Purpose

PREVENTION

Blinding Strategy

SINGLE

Participants

Study Groups

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E-cigarette ad exposure

Participants in the e-cigarette ad exposure condition will view e-cigarette ads on the computer screen while having their eye movements tracked

Group Type ACTIVE_COMPARATOR

E-cigarette ad exposure

Intervention Type BEHAVIORAL

Participants view a series of e-cigarette TV commercials

non e-cigarette ad exposure

Participants in the non e-cigarette ad exposure condition will view non e-cigarette ads on the computer screen while having their eye movements tracked

Group Type SHAM_COMPARATOR

non e-cigarette TV commercials

Intervention Type OTHER

Participants view a series of non e-cigarette TV commercials

Interventions

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E-cigarette ad exposure

Participants view a series of e-cigarette TV commercials

Intervention Type BEHAVIORAL

non e-cigarette TV commercials

Participants view a series of non e-cigarette TV commercials

Intervention Type OTHER

Eligibility Criteria

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Inclusion Criteria

\-
Minimum Eligible Age

14 Years

Maximum Eligible Age

17 Years

Eligible Sex

ALL

Accepts Healthy Volunteers

No

Sponsors

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National Cancer Institute (NCI)

NIH

Sponsor Role collaborator

Dartmouth College

OTHER

Sponsor Role collaborator

Trustees of Dartmouth College

OTHER

Sponsor Role lead

Responsible Party

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Diane Gilbert-Diamond

Associate Professor

Responsibility Role PRINCIPAL_INVESTIGATOR

Principal Investigators

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James Sargent, MD

Role: PRINCIPAL_INVESTIGATOR

Geisel School of Medicine at Dartmouth College

Diane Gilbert-Diamond, ScD

Role: PRINCIPAL_INVESTIGATOR

Geisel School of Medicine at Dartmouth College

Locations

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Dartmouth-Hithchock Medical Center

Lebanon, New Hampshire, United States

Site Status

Countries

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United States

References

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Provided Documents

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Document Type: Study Protocol and Statistical Analysis Plan

View Document

Other Identifiers

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1R21CA232054-01

Identifier Type: NIH

Identifier Source: secondary_id

View Link

D19034

Identifier Type: -

Identifier Source: org_study_id

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