Trial Outcomes & Findings for Social Media Indoor Tanning Study (NCT NCT03834974)

NCT ID: NCT03834974

Last Updated: 2022-01-03

Results Overview

The number of completed respondents to recruitment ads, number of respondents eligible at initial screening, and number of respondents who completed baseline.

Recruitment status

COMPLETED

Study phase

NA

Target enrollment

66 participants

Primary outcome timeframe

Baseline

Results posted on

2022-01-03

Participant Flow

Participant milestones

Participant milestones
Measure
Sun Safety Social Media Challenge
During this 4-week intervention, participants will be incentivized to create sun safety social media messages that will be distributed on our sun safety Twitter and Facebook feeds. Sun Safety Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about sun safety and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should include a sun safety message (e.g., promoting sunscreen use and protective clothing/hats or discouraging risk behaviors like tanning and burning). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Digital Health Social Media Challenge
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Overall Study
STARTED
34
32
Overall Study
COMPLETED
34
32
Overall Study
NOT COMPLETED
0
0

Reasons for withdrawal

Withdrawal data not reported

Baseline Characteristics

Social Media Indoor Tanning Study

Baseline characteristics by cohort

Baseline characteristics by cohort
Measure
Sun Safety Social Media Challenge
n=34 Participants
During this 4-week intervention, participants will be incentivized to create sun safety social media messages that will be distributed on our sun safety Twitter and Facebook feeds. Sun Safety Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about sun safety and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should include a sun safety message (e.g., promoting sunscreen use and protective clothing/hats or discouraging risk behaviors like tanning and burning). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Total
n=66 Participants
Total of all reporting groups
Age, Continuous
24.0 years
n=5 Participants
23.5 years
n=7 Participants
24.0 years
n=5 Participants
Sex/Gender, Customized
Gender · Female
28 Participants
n=5 Participants
27 Participants
n=7 Participants
55 Participants
n=5 Participants
Sex/Gender, Customized
Gender · Male
5 Participants
n=5 Participants
5 Participants
n=7 Participants
10 Participants
n=5 Participants
Sex/Gender, Customized
Gender · Non-Binary/Third Gender
1 Participants
n=5 Participants
0 Participants
n=7 Participants
1 Participants
n=5 Participants
Race/Ethnicity, Customized
Race/ethnicity · Non-Hispanic White
18 Participants
n=5 Participants
17 Participants
n=7 Participants
35 Participants
n=5 Participants
Race/Ethnicity, Customized
Race/ethnicity · Non-Hispanic Black/African American
1 Participants
n=5 Participants
1 Participants
n=7 Participants
2 Participants
n=5 Participants
Race/Ethnicity, Customized
Race/ethnicity · Hispanic/Latino of any race
5 Participants
n=5 Participants
7 Participants
n=7 Participants
12 Participants
n=5 Participants
Race/Ethnicity, Customized
Race/ethnicity · Non-Hispanic Asian
9 Participants
n=5 Participants
3 Participants
n=7 Participants
12 Participants
n=5 Participants
Race/Ethnicity, Customized
Race/ethnicity · Native Hawaiian or Other Pacific Islander, Native, Other, and Multiracial (Non-Hispanic)
1 Participants
n=5 Participants
4 Participants
n=7 Participants
5 Participants
n=5 Participants

PRIMARY outcome

Timeframe: Baseline

Population: All prospective participants

The number of completed respondents to recruitment ads, number of respondents eligible at initial screening, and number of respondents who completed baseline.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=549 Participants
All prospective participants
Digital Health Social Media Challenge
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Recruitment
Number of respondents who completed baseline
66 Participants
Recruitment
Number of completed respondents to recruitment ads
549 Participants
Recruitment
Number of respondents eligible at initial screening
79 Participants

PRIMARY outcome

Timeframe: 4-week follow-up

The % of participants in each condition who complete the follow-up assessment.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Retention
34 Participants
32 Participants

PRIMARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

Number of participants who selected agree or strongly agree on 5-point Likert scale rating of how likely participants would be to recommend the intervention to a friend, and how likely they would be to participate again.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Acceptability
I would participate in this study competition on this health topic again.
31 Participants
29 Participants
Acceptability
I would recommend this study competition to a friend.
32 Participants
31 Participants

PRIMARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

The number of posts created by participants

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Participation
148 number of posts
129 number of posts

PRIMARY outcome

Timeframe: 4 weeks

Population: Randomized participants

The median number of likes, shares and retweets, and unique commenters each participant post received.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=148 Posts
All prospective participants
Digital Health Social Media Challenge
n=129 Posts
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Post Engagement
Twitter Likes and Facebook Reactions
4 Engagement
Interval 2.0 to 8.0
2 Engagement
Interval 1.0 to 7.0
Post Engagement
Twitter Retweets and Facebook Shares
2 Engagement
Interval 1.0 to 5.0
0 Engagement
Interval 0.0 to 3.0
Post Engagement
Unique Commenters on Facebook and Twitter
0 Engagement
Interval 0.0 to 2.0
0 Engagement
Interval 0.0 to 2.0

PRIMARY outcome

Timeframe: Baseline

Population: Randomized participants

Scale measuring participants' belief that a tan is attractive. Scale ranges from 0-12 with higher scores indicating higher levels of belief that a tan is attractive.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Desirability of Tanning
11 score on a scale
Interval 9.0 to 12.0
11 score on a scale
Interval 9.0 to 12.0

PRIMARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

Scale measuring participants' belief that a tan is attractive. Scale ranges from 0-12 with higher scores indicating higher levels of belief that a tan is attractive.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Desirability of Tanning
10 score on a scale
Interval 9.0 to 12.0
10.5 score on a scale
Interval 9.0 to 12.0

PRIMARY outcome

Timeframe: Baseline

Population: Randomized participants

Average score on items relating to tanning alternative desirability. Scale ranges from 1 to 5, with higher scores indicating more positive attitudes towards tanning alternatives.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Desirability of Tanning Alternatives
3.0 score on a scale
Standard Deviation 1.2
3.5 score on a scale
Standard Deviation 1.2

PRIMARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

Average score on items relating to tanning alternative desirability. Scale ranges from 1 to 5, with higher scores indicating more positive attitudes towards tanning alternatives.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Desirability of Tanning Alternatives
2.8 score on a scale
Standard Deviation 1.1
3.5 score on a scale
Standard Deviation 1.1

PRIMARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

The mean of participants ratings for how persuasive they found each post (other than those they created) on a scale of 0-100, with higher scores indicating more persuasive.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=148 Posts
All prospective participants
Digital Health Social Media Challenge
n=129 Posts
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Persuasive Impact of Participant Messages
62.2 score on a sliding scale
Standard Deviation 13.3
62.5 score on a sliding scale
Standard Deviation 14.7

PRIMARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

The number of participants who report they saw the opposite conditions Facebook or Twitter feeds.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Contamination
7 Participants
10 Participants

SECONDARY outcome

Timeframe: Baseline

Population: Randomized participants

Three items assessed intentions to tan even once, intentions to tan regularly in the next year, and intentions to quit on a 7-point scale (0=definitely will not, 6=definitely will).

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Outdoor Tanning Intentions
Tan outside in the sun sometime later in my life.
6.0 score on a scale
Interval 4.0 to 6.0
6.0 score on a scale
Interval 5.0 to 6.0
Outdoor Tanning Intentions
Tan outside in the sun more than 10 times in the next year.
6.0 score on a scale
Interval 3.0 to 6.0
6.0 score on a scale
Interval 3.0 to 6.0
Outdoor Tanning Intentions
Quit tanning outside in the next year.
0.0 score on a scale
Interval 0.0 to 2.0
0.0 score on a scale
Interval 0.0 to 1.0

SECONDARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

Three items assessed intentions to tan even once, intentions to tan regularly in the next year, and intentions to quit on a 7-point scale (0=definitely will not, 6=definitely will).

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Outdoor Tanning Intentions
Tan outside in the sun sometime later in my life.
5.0 score on a scale
Interval 3.0 to 6.0
6.0 score on a scale
Interval 5.0 to 6.0
Outdoor Tanning Intentions
Tan outside in the sun more than 10 times in the next year.
3.0 score on a scale
Interval 1.0 to 4.0
5.0 score on a scale
Interval 3.0 to 6.0
Outdoor Tanning Intentions
Quite tanning outside in the next year.
1.0 score on a scale
Interval 0.0 to 2.0
0.0 score on a scale
Interval 0.0 to 2.0

SECONDARY outcome

Timeframe: Baseline

Population: all randomized participants

How many hours the participant spent outside per week between the hours of 10am and 4pm.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Sun Exposure
16.1 hours per week
Standard Deviation 10.4
15.6 hours per week
Standard Deviation 7.3

SECONDARY outcome

Timeframe: 4-week follow-up

Population: all randomized participants

How many hours the participant spent outside per week between 10am and 4pm

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Sun Exposure
11.4 hours per week
Standard Deviation 5.9
13.2 hours per week
Standard Deviation 8.2

SECONDARY outcome

Timeframe: Baseline

Population: Randomized participants

How many times in the last 4 weeks the participant went outside for the purpose of tanning in the sun.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Outdoor Tanning
4.0 outdoor tanning sessions
Interval 0.0 to 8.0
5.0 outdoor tanning sessions
Interval 2.0 to 10.0

SECONDARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

How many times in the last 4 weeks the participant went outside for the purpose of tanning in the sun.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Outdoor Tanning
0.0 outdoor tanning sessions
Interval 0.0 to 1.0
2.0 outdoor tanning sessions
Interval 0.5 to 5.0

SECONDARY outcome

Timeframe: Baseline

Population: Randomized participants

Number of participants who reported using sun protection (sunscreen, protective clothing) often or always in the past month

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Sun Protection
How often did you wear sunscreen?
18 Participants
16 Participants
Sun Protection
How often did you wear a shirt with sleeves that covered your shoulders?
15 Participants
9 Participants
Sun Protection
How often did you wear a hat?
8 Participants
2 Participants
Sun Protection
How often did you stay in the shade or under an umbrella?
3 Participants
0 Participants
Sun Protection
How often did you wear sunglasses?
19 Participants
21 Participants

SECONDARY outcome

Timeframe: 4-week follow-up

Population: Randomized participants

Number of participants who reported using sun protection (sunscreen, protective clothing) often or always in the past month

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Sun Protection
How often did you wear sunscreen?
19 Participants
16 Participants
Sun Protection
How often did you wear a shirt with sleeves that covered your shoulders?
20 Participants
14 Participants
Sun Protection
How often did you wear a hat?
6 Participants
4 Participants
Sun Protection
How often did you stay in the shade or under an umbrella?
12 Participants
5 Participants
Sun Protection
How often did you wear sunglasses?
18 Participants
22 Participants

SECONDARY outcome

Timeframe: Baseline

Population: Randomized participants

Number of indoor tanning visits in the previous month

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Indoor Tanning Behavior
0.0 indoor tanning sessions
Interval 0.0 to 0.0
0.0 indoor tanning sessions
Interval 0.0 to 1.0

SECONDARY outcome

Timeframe: 4 weeks

Population: Randomized participants

Number of indoor tanning visits in the previous month

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Indoor Tanning Behavior
0.0 indoor tanning sessions
Interval 0.0 to 0.0
0.0 indoor tanning sessions
Interval 0.0 to 0.0

SECONDARY outcome

Timeframe: baseline

Population: Randomized participants

Number of participants with 1 or more sunburns in the past month

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Sunburn
15 Participants
13 Participants

SECONDARY outcome

Timeframe: 4 weeks

Population: Randomized participants

Number of participants with 1 or more sunburns in the past month

Outcome measures

Outcome measures
Measure
Prospective Participants
n=34 Participants
All prospective participants
Digital Health Social Media Challenge
n=32 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Sunburn
5 Participants
2 Participants

SECONDARY outcome

Timeframe: 4 weeks

Population: Randomized participants who reported tanning one or more times in the past 4 weeks

Median reported average number of minutes tanned per episode in the past 4 weeks, among participants who tanned in the past 4 weeks.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=10 Participants
All prospective participants
Digital Health Social Media Challenge
n=24 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Outdoor Tanning Duration
45.0 minutes
Interval 25.0 to 120.0
60.0 minutes
Interval 30.0 to 72.5

SECONDARY outcome

Timeframe: Baseline

Population: Randomized participants who reported tanning one or more times in the past 4 weeks

Median reported average number of minutes tanned per episode in the past 4 weeks, among participants who tanned in the past 4 weeks.

Outcome measures

Outcome measures
Measure
Prospective Participants
n=24 Participants
All prospective participants
Digital Health Social Media Challenge
n=25 Participants
During this 4-week intervention, participants will be incentivized to create posts that promote the use of technology to engage in healthy lifestyle behaviors (diet, exercise) on our digital health Twitter and Facebook feeds. Digital Health Social Media Challenge: Participants will attend a webinar to learn how to create effective social media posts about using technology to get healthy and be oriented to the social media accounts on which the messages will be posted. They will be informed that posts should mention some way that technology (e.g., mobile apps, wearables) can be used to promote a healthy habit (e.g., diet, exercise). They will be encouraged to be creative so that the message gets likes and shares. Participants will be encouraged to follow the feeds to see the engagement on their posts, to share the posts in their feed, and to see other participants' posts. Participants will receive a $10 Amazon gift card per post for a maximum of 6 posts ($60). The participant who created the post that receives the most likes, comments, and shares each week will win a $50 Amazon gift card.
Outdoor Tanning Duration
60.0 minutes
Interval 42.5 to 105.0
60.0 minutes
Interval 45.0 to 120.0

Adverse Events

Sun Safety Social Media Challenge

Serious events: 0 serious events
Other events: 0 other events
Deaths: 0 deaths

Digital Health Social Media Challenge

Serious events: 0 serious events
Other events: 0 other events
Deaths: 0 deaths

Serious adverse events

Adverse event data not reported

Other adverse events

Adverse event data not reported

Additional Information

Dr. Sherry Pagoto

University of Connecticut

Phone: 860-486-8979

Results disclosure agreements

  • Principal investigator is a sponsor employee
  • Publication restrictions are in place